The 27th edition of SMM, the world’s leading maritime trade fair, will be taking place at the Hamburg trade fair centre between 6 and 9 September 2016. More than 2100 exhibitors have signed up, and over 50,000 visitors from around 100 countries are expected to attend.
SMM will be even more internationally oriented this year: only around a third of the exhibitors will be coming from Germany, with around two thirds coming from abroad. Iran, Malaysia and Greece will be represented for the first time with pavilions at the trade fair. Singapore will also be back again this year. As in 2014, a record year, the trade fair is already sold out, months in advance. The overarching theme of the trade fair is digitalisation. Focus will also be placed on environmental protection in the maritime sector and innovative propulsion technologies. The new hall, A5, which provides 3500 additional square metres of exhibition space, has been dedicated to the focus topic of green propulsion. SMM 2016 will be the first time that the newly reorganised German Dry Docks Group from Bremerhaven presents itself to an expert international audience, at stand B4.EG.215.
A preview of the major international industry event was provided at the traditional SMM advance press conference in Hamburg, providing important representatives from the maritime sector with interesting insights into current industry trends. “SMM is unique: it is a provider of ideas and impetus to the maritime sector and a platform for exchange, inspiration and – another very important aspect – solid business deals,” underlined Bernd Aufderheide, CEO of Hamburg Messe und Congress GmbH, in his welcome speech.
SMM 2016: an innovation fair with a top-quality supporting programme
The innovation fair will once again be accompanied by a top-quality supporting programme. On 5 September, one day before the opening of SMM, software experts and managers of leading manufacturers of propulsion technologies will be discussing the effects of “smart shipping” and “big data” on the shipping of tomorrow as part of the new conference Maritime Future Summit. At gmec – the global maritime environmental congress (6 September), the focus will be on green shipping and efficiency, whilst maritime defence and security will be on the agenda of MS&D – the international conference on maritime security and defence (7 September). At the Offshore Dialogue (8 September), renowned experts will be discussing the relevance of the human factor, with emphasis on health, safety and the environment. The Maritime Career Market (9 September), an independent event and the ideal platform for advertising jobs and presenting training and further training opportunities in the maritime sector, completes the offering.
This year, the trade fair will be offering a special service for SMM visitors: the exhibitors have been split into different trade fair routes to make orientation around the halls easier. There is a “job route”, “digital route”, “green route” and “security route”, and they call all be viewed online in the exhibitor and product directory as well as in the SMM app.